Media planning & Buying

If you are doing business in Romania or planning to expand your business here in the near future, you might need some strategic Media Planning services, to help you reach Romanian customers.

AnyMedia Group is a Romanian Marketing Agency, with 7 years experience in delivering efficient solutions to brands which want to become leaders in their domain. We took projects, both national and regional, from zero to leading position. We managed advertising budgets of more than 3 mil. euros. And, through our work, we’ve influenced the behaviors of millions of consumers out there.

Whether we’re talking about banner display, e-mail marketing, performance display, radio or special projects, our effective media planning strategy will improve your advertising ROI.

We know very well the Romanian market so, we will putt your advertising message in front of the right audience, using the right media channels, at the times when they are most likely to respond and you are best able to engage with them.

We will help you manage your advertising budget more efficiently and improve your advertising ROI.

• Step 1: Industry Research. We make a review of the industry, we analyse the competition, we identify the targeted audience, we research the consumer habits and motivations that may impact their response to your advertising.

• Step 2: Media Strategy. We design a customized media strategy, based on a careful review of your business, of your competition and your unique marketing goals and objectives.

• Step 3: Media Plan. We create a strategic calendar with advertising activities that will provide a framework within which the media buyers can evaluate various media proposals. We negotiate, purchase and schedule the media.

Looking for a Romanian Advertising Agency to manage your Marketing Strategy? Choose AnyMedia!

• We took Mobile Marketing projects, both national and regional, from zero to leading position. We managed advertising budgets of more than 3 mil euros. And, through our work, we’ve influenced the behaviors of millions of consumers out there.
• We are your „friend in Mobile Marketing”. We know everything about the Romanian market, we know its people and its products, we know what works and what doesn’t and we can share all these with you.
• We know people. And we can help in the negotiation of contracts with suppliers, for instance. We always act on our client’s behalf in front of any advertising provider.
• We’ll be the “bridge” between you and the authorities. More precisely, we can help with the “legal stuff”. Each region has its laws and rules and we know them well enough. You’ll benefit from our knowledge so that each campaign or project goes as smooth as planned.
• We’ll build your online and offline communication strategy. In a way that will boost your business. We’ve done it before from scratch. We’ll do it again for you.